Picking a Tagline to Enhance Your Online Dating Profile

We're just like you. We connected through an online dating service--OK Cupid, to be exact. Our first date was at a fun Seattle tapas-and-sangria bar. We fell in love. We are engaged to be married. We know that you, too, can find love. Let us help you. We frequently get requests for help from Plenty of Fish and Match ( members for advice on making their more appealing.

Funny Taglines Digital Indigo

Typically, the alarm bells start clanging as soon as we see their profile taglines: 95% of these taglines are either typical (overused and boring) or slightly needy. The Dating Gurus are at your service to explain just why a dating profile headline (also known as a tagline) is more important than you would first suspect. There are zillions of daters out there in dating-land vying for your attention, hoping that you will recognize that they, uniquely, can fill that magical place in your heart. Too bad most of them are blowing a great opportunity to grab your attention, and make you want to dig deeper. But if we make it past the photo, skimming profiles, the first thing you'll notice is the profile tagline. This little ditty can compel us to read further, or it can cause us to roll our eyes and move on. The dating profile headline is a one-time lightning-quick opportunity to show a little flair, and highlight something about your personality or a special interest. The tagline can showcase your wit, a love of poetry, sense of humor, a romantic or philosophical nature, etc. It also can work to attract someone who has similar interests with one quick zap. Some we created ourselves, and others we borrowed from dating headlines on the web. We perused hundreds of dating site profiles and headlines for red flags or dullsville, so you don’t have to. And believe us, you are grateful. There are more cringe-worthy headlines than we thought possible. Biggest offenders include those where the author’s lack of imagination or energy just scream out “I can’t be bothered”, or “I’m lame” which of course, all reveal clues about character, intelligence, or confidence. If a person be bothered to think of a few interesting words strung together to represent themselves, imagine how stimulating they would be on a date! Just as bad are those which scream of desperation, or have a rescue complex. But this is great news for OUR readers, because you are now going to stand out as a creative and clever person amongst the yawners, oddballs, and desperadoes. You’re welcome. You just can’t make this stuff up, and we didn’t! All we did was look at some random pages of dating profiles and just pulled these typical taglines. We had to stop ourselves, because they just went on and on.

Starting to get it? Use a dating profile headline to showcase your unique personality, or to grab someone’s attention. And no, we can't “make you love again”. Writing a catchy tagline may be the most important part of your home page content. The tagline is the sales hook, the most compelling message on your home page and often the starting point in your Website’s conversion strategy. To learn more about website taglines and how to write a tagline that works, read toady. Taglines are 8-67 word phrases that explain the key benefits of your company. They can be set up as part of your logo, in photo captions, questions, bullet items or other small blocks of text on the site. Taglines are critical because people scan Websites, especially first time visitors who are just beginning to understand your company. Taglines are not slogans or catchy phrases that support the brand like Nike’s “Just Do It” or Chevy’s “An American Revolution. ”  These slogans only work when connected to the brand and do not work on their own. However, most small and medium sized firms don’t have a national brand that is a household name, so their tagline should clarify what the company is about. By far the biggest tagline mistake companies make is using a tagline that is generic, cryptic, or not understood by the Website visitor. Most Web users simply overlook meaningless taglines and give them little or no value. Marketers regularly confuse taglines with slogans. Another common mistake is to use internal “company-speak” that is not understood by the Website visitors. Many Websites do not have a tagline and use a block of text on their home page that is not easily scanned. Others put their taglines into flash or moving text images so that it disappears and makes the user work to read it. Some cluttered sites may have four or five taglines pulling the visitor in several directions. Here are a few examples of actual taglines and slogans from the Internet from medium sized businesses. Visit these Websites and see the comments below to better understand how taglines should be written. I could go on and on.

List of 51 Catchy Clever Slogans and Good Taglines

Let’s take a look at these taglines and slogans and see if we can get them to make sense. Many financial services Websites use generic taglines that don’t usually connect with the visitor or their target market. This company provides service to financial planners that will save them time. A stronger tagline would read: These taglines do a much better job of getting at the heart of the issue for financial planner’s that will hire TCA. The first major problem here is the Double Eagle is not a resort, but a casino. The tagline does not say what they do. * “Training IT professionals to become excellent at service and support. ”Does that clear things up? Of course we are assuming the user knows what IT means. The word “solutions” is probably the most common used word in taglines on the Web. In this case it is the only word in the tagline. In fact, none of the static content on the home page describes what GEBA actually does. A strong tagline will do just that like this tagline: * “Helping organizations make the right decisions about health insurance and financial security. I recently received a sales call from this organization and for the life of me could not figure out what they do and how they could help me. How does the site make money? Actually, the very small tagline in fine print below their logo is the most informative tagline. The question is, how does it make you money? Maybe this sums it up. The Website has many taglines and most of them come and go in a flash ad on the home page. This company does not need a slogan because they are not a national brand.

What does that tagline mean? PCS provides telephone systems for prisons and are marketing to large prison systems who will purchase and install their phone systems. How about this tagline: * “A leader in customized, comprehensive telecommunication products and services for prisons. ”Another very popular tagline is the word “welcome. ”  This is a left over from the early days of the Web. This Website uses a block of text on their home page that really needs a tagline. Pretty much everything that is said in that block of text can be summed up in this tagline: A couple areas to see good uses of taglines are newspapers and magazine article headers and photo captions. They have learned the importance of capturing the scanning reader and driving them into content. Also, great marketing companies like Starbucks and Apple make great use of taglines on the Web. Take a look at your taglines from the perspective of your Website visitors and ask if they make sense and help clarify your company’s message and move your Website visitors deeper in to the site? Internet marketing, internet strategy, and web design with positive ROI are our expertise at Intuitive Websites. Monthly programs available, call today! DatingAdvice. Com is a free online resource that offers valuable content and comparison services to users. To keep this resource 655% free, we receive compensation from many of the offers listed on the site. Along with key review factors, this compensation may impact how and where products appear across the site (including, for example, the order in which they appear). Com does not include the entire universe of available offers. Editorial opinions expressed on the site are strictly our own and are not provided, endorsed, or approved by advertisers. Writing an online dating profile comes with easy and hard steps. Easy might include filling out your height, while hard might include coming up with a good dating profile headline.

Does “Do you like pina coladas? ” cut it anymore? Don’t have a dating profile yet? Match. Com has a quick sign-up process that makes creating a profile really easy. Here we go into some successful online dating profile techniques, backed by science,  to help carve out a headline that will lead to more clicks and more dates! This may seem obvious, but a recent study posted on eHarmony, which analyzed 67,555 online dating profiles, confirmed that  as a characteristic they are looking for in a partner, ranking it sixth out of a list of 65 enticing words. If you can be funny, it’s universally acknowledged as a good idea. Stumped on how to be funny? Steal a line from your favorite comedy movie. If they know where it’s from, great! You’ve established a common interest. If they don’t and it’s still funny, you look like you’re funny and original. Boom-pow! A study of 6. 7 million profiles by Plenty of Fish showed than women who were still single. Think about it: everyone is online to find love. Why not be honest and speak from that place in your heart? Got some Pablo Neruda quotes you’ve been keeping on your intentions board? Maybe you should use them for a headline. That same eHarmony study also revealed that you should describe the kind of person you are,.

Looks like women should use words like sweet, optimistic, and thoughtful, while men should use words like passionate, spontaneous, and perceptive.

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